Over the next 10-15 years, about 76 million baby boomers will enter their retirement years.  While hopes are high for a boom in the golf industry, golf courses and golf businesses should curb their expectations because this generation of retirees may not be golfing as much as their predecessors.

Golfers today have the power to choose among many options with respect to equipment, apparel, accessories, or whatever they think will enhance their game or suit their tastes.  They also have numerous options in terms of where to play, including where they play most frequently.  If a golfer chooses to play at your course and they have an enjoyable experience, you have the unique opportunity to build a loyal, long-time customer.